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Skin By Brianna
This identity balances the precision of an expert with the warmth of a healer, using growing vines to symbolize that skin health is a living, personal journey. The design relies on deep, comforting hues to create a space where clients feel they can finally relax and let their guard down.
The Challenge
Clinical skincare has to signal expertise without feeling cold, because clients are being asked to relax and hand over their face.
The Approach
Built an SB monogram wrapped in growing vines to carry skin health as a living process, then set it in deep navy with a botanical repeat pattern for the surfaces around it.
The Result
An identity that works on a treatment-room wall, a product box and a set of scrubs, reading as expert and warm at the same time.
